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出版宣傳支援計劃
第四屆「香港初創數碼廣告企業 X 出版宣傳支援計劃」 現正接受報名
By
香港互動市務商會
名家分享
香港互動市務商會
,
香港初創數碼廣告企業
,
出版宣傳支援計劃
,
數碼轉型
提起每年香港出版界的盛事,人人都會想起書展,但其實近年有另一個出版界盛事,就是與香港數碼廣告界Crossover的AdxPub:「香港初創數碼廣告企業 X 出版宣傳支援計劃」。新書出版的宣傳不再限於平面廣告,數碼媒體的興盛、廣告平台的轉變,亦令到出版物的推廣可以有更多不同形式及可能性。
...
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初創數碼廣告企業 危中自有創業良機
By
香港互動市務商會
名家分享
香港互動市務商會
,
Marketing
,
sales and marketing
,
Startups
,
初創
已連續舉辦了3年的「香港初創數碼廣告企業 × 出版宣傳支援計劃」(Ad x Pub),每屆除了幫助了不少新晉作者讓更多人認識外,亦發掘出不少初創數碼廣告企業的新星。就像於今屆「數碼廣告(出版類別)比賽」贏得金奬的Go In Marketing,開業只不過3年,也是首次參加這類比賽,卻一舉成名,令人眼前一亮。
...
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