Job Title:       Manager, Marketing & Admissions
Department:  School of Business and Management (MBA Programs)
Job ID:           3819

Job Posting Details

The HKUST MBA Program Office is searching for a capable and dynamic individual to fill the position of Manager, Marketing & Admissions (at the rank of Executive Officer I). Reporting to the Assistant Director, Marketing & Admissions, the appointee will be responsible for the following key areas:

• Digital Marketing and Programs Promotion: Plan effective traditional and digital marketing tactics according to the strategies set to raise positive awareness and preference of the HKUST MBA Programs. 
  
  
• Website & Social Media Management: Plan and craft contents for the program website and various social media platforms. Lead the revamp or management of website when appropriate.
   
• Preparation of Marketing Materials: Work closely with design and production house on marketing materials.
   
• Talent Recruitment: Represent the School in events/fairs to identify, attract, and build connection with a pool of high quality potential candidates for the MBA Programs and convert them into applicants.
  
  
• Candidates Retention and Expectation Setting: Yield and retain high quality admitted candidates, and prepare candidates with realistic expectation through professional communication during pre-enrolment stage.

Applicants should have a bachelor’s degree with at least 7 years of work experience, preferably with prior exposure to digital marketing. Experience in customer relationship management would be a plus. The appointee should be a strong team player with excellent communication skills. He/She should be comfortable in dealing with multi-stakeholders, capable of interacting with students from different parts of the world, and working under tight timeline and pressure. Occasional travel and working during weekendwill be required.Excellent command of verbal and written English and Chinese is a must. (Duration: 2 years, renewable)

Starting salary will be commensurate with qualifications and experience. Fringe benefits including annual leave, medical and dental benefits will be provided. A gratuity will be payable upon successful completion of contract.

Application Procedure
In support of a green work environment, we accept applications submitted online only. To apply, please complete an online application form through the HKUST Careers website (http://jobs.ust.hk) and return it online to the Human Resources Office on or before Tuesday, 3 April 2018. Applicants will receive an acknowledgement by email upon successful submission. We thank applicants for their interest, but advise that only shortlisted candidates will be notified of the result of the application.