IAB Hong Kong powered by HKDMA and cpjobs.com officially launched a job board on cpjobs.com today, aiming to help and ease the challenge of talent acquisition for the local digital marketing industry.
It has been observed that attracting the right candidates with job posts and recruiting the best candidates pose a conundrum to companies in Hong Kong with a relatively small talent pool and many employers. The problem is compounded as the demand for digital marketing talent is intensified by business transformation across many industries especially in China or overseas, according to IAB HK report conducted by PwC in September 2017. Hence, local digital marketing organisations are facing a tremendous challenge on acquiring and retaining talent.
To address this challenge, IAB HK and cpjobs.com are joining force to launch a digital marketing-focused job board, where IAB HK members can showcase their job openings on the board and on cpjobs.com for free.
Elsie Cheung, Chief Operating Officer, South China Morning Post said, “It’s a delight to contribute to the growth of Hong Kong’s digital marketing talent pool with this partnership between IAB HK and cpjobs.com. We hope that cpjobs.com’s Match Me Plus job matching technology and its data intelligence will help talent recruitment in Hong Kong. We look forward to growing together with our digital peers as our technologies and partnership with IAB HK evolves.”
“Talent is the future for digital marketing industry in Hong Kong. Our key mission this year is to support the industry to attract, develop and retain talents. We are excited to work with cpjobs.com to launch our Job Board; helping our members to recruit talents in a hassle-free way,” said Cecilia Chan, Executive Director, IAB HK.
She adds, “We have also started our internship program to let young talents to interact and learn from seasoned digital marketing professional in our association. We are arranging experience sharing sessions with tertiary education institutes so that students can have more insights and experience from young talents, from our member companies.”
IAB HK Job Board’s URL: https://www.cpjobs.com/hk/association/iabhk
About IAB Hong Kong powered by HKDMA
IAB Hong Kong powered by HKDMA is the 46th national Interactive Advertising Bureau (IAB) licensee. It is a not-for-profit association which aims to develop standards and best practice on digital marketing to shape the future of digital marketing for Hong Kong’s advertising and marketing community.
The founding members of IAB Hong Kong powered by HKDMA; comScore, Facebook, Google, Next Digital, Oath, Pixels and South China Morning Post all share a common goal to see marketers embrace digital at a level unprecedented in Hong Kong’s advertising and marketing industry. PwC is a supporting partner to the association.
Through working with its member companies, IAB Hong Kong powered by HKDMA is committed to talent development, education and cutting-edge research about the critical role of digital marketing.
More information at www.iabhongkong.com
About cpjobs.com
cpjobs.com, a leading digital recruitment platform owned by South China Morning Post Publishers Ltd., is the first recruitment digital platform in Hong Kong to make use of Predictive Analytics to proactively connect jobseekers with suitable employers. Since the revamp in March 2015, cpjobs.com has established itself as a game changer by making both jobs hunting and hiring highly relevant, personalised and intelligent. We connect high quality candidates with some of Hong Kong’s most successful businesses on a daily basis, and we will continue to upgrade and refine the platform to cater for Hong Kong’s recruitment needs.
