Role Summary:

This role is to organize and execute all marketing activities on a cost effective and timely basis.

The incumbent will be responsible for:

• Develop and execute marketing program, including sale promotion, advertising, customer events, store traffic driven promotions, direct marketing, digital marketing, CRM, PR/press events and etc., to achieve business goals for assigned brand and specific projects / tasks
• Liaise and coordinate well with internal and external parties to ensure effective communication and implementation so as to enhance assigned brand and product exposure
• Create appropriate promotion materials for different marketing campaigns according to brand direction and seasonal theme
• Explore and solicit strategic joint promotion partners that help to expand customer base and sales intensity
• Plan, execute marketing programs and provide marketing support to drive traffic, conversion rate, boost sales and customer delights for local shops

Requirements:

• University graduate in Marketing, Communications or other related disciplines
• 4 years working experience in the Marketing industry, experience in fashion retail industry/agencies will be an advantage
• Creative, responsible, resourceful with strong marketing and business sense
• Excellent command of written and spoken English & Chinese (Mandarin)
• Immediate available is highly preferred