Responsibilities & Requirements:
• Work closely with Editorial and Digital Marketing Analyst to deliver effective content marketing strategy and editorial plan for local and overseas markets
• Require publisher mindset on creating, repackaging and promoting content including news stories, ebooks, whitepapers, inforgraphics etc. to optimize the conversion of loyal readers
• Monitor social media content hubs and all supporting online channels including email / newsletter distribution
• Maximize followers growth, UV growth, newsletter subscribers and increase ROI through regular and on-going programs
• Follow closely and report on the trending topics, social media trending platforms and the competitive landscape
• Oversee the creative development and work with designers and writers on editorial and promotion materials needed

• Degree holder with minimum 6-8 years relevant job experience
• Hands-on experience on creating and marketing content for brands or products and growing social audience is mandatory
• Possess Editorial mindset that seek to understand what audiences consume and how to create it
• Interested in news and current affairs, both local and worldwide
• Experience with Google analytics and other top social listening channels
• Working experience in journalism, PR or social media agency preferred

Work location will be at Tai Po office, shuttle bus service is provided.